Wednesday, 30 November 2011
Director's Commentary
Tuesday, 29 November 2011
Tuesday, 22 November 2011
Magazine/news paper adverts analysis
g there face on there cd cover and adverts leaves consumers with no doubt that its that certain artists cd/advert. Then there is the less established artists who appeal to a more niche market, who don’t have any particular demand to make them big and mainstream, they will get them selves remembered by there original and natural music and so they can have creative freedom with the cd cover and adverts. Their face doesn’t have to be on the advert; in many of them the text used is all that is needed to establish who the advert is advertising. A lot of the adverts are inspired by the lyrics in the song and so will be the music video.
Blog homework- comparing AS and A2 production work
When filming our A2 music video we noticed quite clearly the differences from the AS production work in the challenges we had to overcome, to create a successful imaginative music video. Last year as we were new students we had more guidance and stability through our work, we kept strictly to techniques used and needed, such as a variety of different shots. Even though, this year we still aimed for a wide range of shots also, the work has become a lot more independent encouraging us to stamp our own style onto the video. At the beginning of the planning process we studied Goodwin’s theory and how to apply it to our own work. We have worked around this theory and it has allowed us to explore a lot more this year, as the stimulus is broader so we can highlight our talents. Whereas, last year, we had to pick a genre of film and focus vividly on how to portray our ideas into that style.
This year we don’t have to focus on pleasing a genre or style but instead were allowed to be inspired by the actual song. We listened to the lyrics and brainstormed our ideas that fitted really well together. We don’t have to make the narrative so clear for the audience to understand and follow. In some ways this has been more challenging, as having a slightly abstract video can be harder to edit and put together. Furthermore jerky handheld movements with a camera last year could suggest and provoke many different things, however this year, it is not appropriate so all filming must be done in detail and precision. We have the same technology as last year so the quality of the filming cannot be improved, however more equipment is available (such as the crane) in order to create a more music video and professional essence.
In the editing process the most challenging thing we have found which we did not have last year, is matching the footage to the music video. Other than that we have more experience in ‘Final Cut Pro’ and do not need as much guidance. Making not just our jobs but also our teachers jobs easier!
This year I feel that managing the blog and filming has been a bit more demanding. This is because there is more footage to film for the video in order to fill the full song and have a creative narrative. However, in the editing process we have found time to keep up with the blog and update what we have been doing in the planning process. This year we have more of an idea of what examiners are looking for when it comes to the blog so more pressure has hit us because this year they have to be much more advanced.
Monday, 21 November 2011
Filming Day 5
Today we finished our final shoots from our storyboard, all we had to do was smash the doll's face on the floor. In order for us to catch this intense moment we used two cameras from different angles so not only we were definite we got a shot but also we have a choice and an option to cut between the two. This will hopefully look effective in the editing as our original plan is too slow the footage down and have it at the end as the song fades out.
Sunday, 20 November 2011
Filming: Day Four
Saturday, 19 November 2011
Filming: Day Three
Friday, 18 November 2011
Filming: Day Two
Thursday, 17 November 2011
Filming: Day One
Wednesday, 16 November 2011
Tuesday, 15 November 2011
We are currently in the process of experimenting with our filming and creating our own effects so we can magnify them through editing. For example, to create a smoking effect on our main character, we used a sharp spotlight to highlight his stance and then sprayed deodorant. We did this in the studio where we created not only the area of focus but also an eerie disturbing atmosphere. The lights we used were dedolights, which are normally used for a professional music video or theatre performances. We also added to the more professional ‘look’ to the video as we used a crane to film most of our footage. This gave our shots a more smooth approach and allowed us to move around our set more freely so we did not have any jolty shaky footage (which wasn’t meant to be like that!) So, in result of this when putting our footage together it made it a lot easier for different shots to fit together and make a soft flow giving it more of a music video essence.
Even though we did use the crane we also used a tripod for when we filmed the time lapsing technique and the entrance into the abandoned mansion. This again gave it a steady look that made the video focused. We used a normal digital camera to film our footage, as it was easier to connect the camera to the tripod and crane.
Using these techniques have really improved the quality of our filming and have given us a lot more opportunities to experiment with different shots and angles. For example the crane allowed us to follow Matt around the room while having the camera come up from under the table. This gave the video an unusual effect, which matched our aim for a disturbing unsettling atmosphere.
Clothing and make-up:
Doll character:
We have decided on an old/vintage frilled collared shirt and a spotted black sheer dress. We looked closely at what clothes the porcelain dolls wore and got our inspiration from that. With the make up, again we looked carefully at how we could recreate the make-up from a porcelain doll. We are going to have the doll characters face a pail colour with blusher that complements the pail face, then red lipstick and long eye lashes. Throughout the video the doll character gets more outrageous make-up put on her by the obsessed man character, red lipstick is smeared on her cheeks and mascara is rubbed round her eye’s, her hair also gets increasingly big and messy.
Obsessed man character:
Throughout the video he wears a black top and black pants, almost understated but dark and sinister at the same time. Intimidating and overpowering this character is best suited in all black.
Thursday, 3 November 2011
Inspiration
The happy persona of the main character despite the fact of him murdering victims comes from the influence of the Aphex Twin video 'Come To Daddy' where there are a variety of smiling characters causing mayhem. The costume of a full black costume came from our own idea of keeping the main character within the dark atmosphere of the song. Also that was the same with a doll costume on a human, that was due to us developing that idea about the main character's doll obssession .